IC-Agency - Your 6th sense online InsightOut. IC-Agency Blog

A Visit To Google’s Zurich Office


Locaux_google_3_2 Toboggans, fireman poles, hammocks, game, rest and recreational rooms, pinball, foosball, free food, lively colors and complimentary massages… no, this not some imaginary amusement park: it’s Google’s largest research center outside the United States, offering a lot of unique benefits in order to attract the best engineers.

These offices, conceived to favor informal gatherings, stimulate unlimited creativity.  “Communication is the key to our business, and this would not happen if we were to stay glued in front of our computer screens” says Randy Knaflic, the person responsible for engineer recruitment.  Moreover, 20% of an engineers time is for them to manage more personal projects.

So, what gets done besides amusement?

Well, A good number of software applications are being developed in Zurich, most notably a mapping system that incorporates video and photo, a copyright content filtering technology.  Let’s not forget advertising technologies like adWords and AdSense, the reasons behind Google’s phenomenal financial growth which surpassed 16 billion in revenue in 2007.

Will the Zurich research center be able to relaunch advertising revenue growth that has been slowing since the beginning of the year?

Visit the Zurich research center here

By IC-Agency | April 03, 2008 | Our Pick

The comments to this entry are closed.

TrackBack

TrackBack URL for this entry:
https://www.typepad.com/services/trackback/6a00d83455cacc69e200e551975d038833

Listed below are links to weblogs that reference A Visit To Google’s Zurich Office:

Subscribe to InsightOut.
InsightOut is IC-Agency’s interactive think tank. It is animated by our team in Canada.

Contact Us
www.ic-agency.com


Latest Posts
Audemars Piguet and IC-Agency rewarded in Paris
The Challenges of Exclusivity and Social Media
Mobile Marketing for Luxury Watch Brands in Action
Effectively Working Search and Social Media
Your Brand Up for Auction on Google in Europe

Latest Comments
Faye from Hong Kong on Boucheron and e-commerce
The Professionel on Luxury, the Internet and the Buying Process
WS Mike on The Innovation Risk
David on AOL Leaks Info on Google
Marc-O. on Power and the Internet

Categories
Actualité
Competitive Monitoring
Demand Analysis
Domain Names
E-Advertising
E-Commerce
E-reputation
Holistis
IC-Agency Events
Luxury Watch Special
News & Trends
Our Pick
Perception Analysis
Search Engine Optimization
Search Engine Protection
Sectorial Analysis
Sponsored Links
Strategic Consulting

Archives
December 2010
November 2010
June 2010
March 2010
January 2010
October 2009
July 2009
April 2009
March 2009
February 2009
January 2009
December 2008
November 2008
October 2008
September 2008
August 2008
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008
December 2007
November 2007
April 2007
January 2007
December 2006
November 2006
October 2006
September 2006
August 2006
July 2006
June 2006
May 2006
April 2006
March 2006
February 2006

Contributors
Flavio Quaranta
Associate Partner, Bathurst
Jonathan Tower
Internet Marketing Specialist

Books we reccommend
John Battelle: The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture John Battelle / The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture

Blogs we read
Slashdot
business2blog
Stephen's Web
TechCrunch
Blogspotting
Om Malik
John Battelle

License
Some Rights Reserved