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Yahoo! improves its search engine


Less than a year ago, Google revolutionized Internet search by launching Google Universal Search. In addition to the traditional site, the results page would now show videos, images, news, maps or even books. Since the beginning of May, new information shook the web: Yahoo has launched a similar system called Yahoo Glue which his currently being tested in India. 

Even if the system is only available for specific research categories (sports, travel, hobbies, health, finance and technology), it seems to provide a satisfying experience to users even if it takes longer to load.  These are the comments provided by Erick Shonfeld on TechCrunch; he also offers a few screen captures of the new results pages generated by Yahoo Glue. 

Also, on May 5, Yahoo announced on one of its Blogs the release of SearchScan (in beta version), a new feature destined to protect internet users from viruses, spyware and others spam. Based on McAfee’s SiteAdvisor technology, this feature post a warning besides the results pointing toward a potentially dangerous site. Google had already developed its search engine with a similar feature in 2006: the internet user clicking on the suspicious link would see the following page: “Warning - visiting this web site may harm your computer!”

The fight for market share is still on between the major search engines as they each try to not only give Internet users complete and relevant contents, but also secure content providing the ultimate user experience. IC-Agency is closely following search engine evolution in order to guarantee their clients optimal Search Engine Optimization. 

By IC-Agency | May 30, 2008 |

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