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International Watchmaker Marketing Day

The 12th Journée Internationale du Marketing Horloger will take place on November 27, 2008 in the world’s watch making capital, Chaux-de-Fonds, and will focus on watch communication. Throughout the day, several round-tables will discuss the roles of watch making publications, the use of spokespersons, the use of art in watch communications, product placement and interactive marketing.


David Sadigh will meet with Philippe-Léopold Metzger, CEO of Piaget, Pascal Ravessoud, director of la Fondation de la Haute Horlogerie, Pierre Maillard, editor-in-chief of Europa Star and many more names of the luxury watch industry to discuss the theme “Watch Making and Interactive Marketing: How Can Brands Profit from the Internet?”

We invite you to register now for this conference, a day that cannot be missed for all those active in the luxury sector.

By Philip Arseneau | October 29, 2008 |

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